Role
Product designer
Timeline
February - May 2022
Software
Figma
What is this project?
Context
This project was made in a class at university. The project's objective was to investigate a problem in the University and thoughts of technological ways to solve it.
Opportunity
With research and daily interaction, we observed that many students go to the University by public transport or take rides with other students. We identify the opportunity of creating an web app that connects drivers and passangers on the way to University.
Design process
The research framework for this project was the Challenge Based Learning that has 3 phases
01
Big idea
Essential question
Challenge
02
Guiding activities
Analysis
03
Solution
01
Engage
Big idea
In the beginning of every semester, there is a massive amount of e-mail inbox and messages in group chats about rides.
People sharing their private vehicles to others that need to get to the campus from such a distance away.
Essential question
How to simplify the carpooling process?
This question covers the entire objective of the theme chosen for the project. It ranges from helping to carry out this action to understanding if there is indeed a problem related to it or not.
Challenge
Simplifying the process of offering and accepting carpooling for UFPE students, creating a sustainable and collective experience.
The challenge is to improve the efficiency of the entire carpooling process, from finding available individuals to more efficient communication.
02
Investigate
Guiding activities and Analysis
Through user research, it was found that there was an available market for this solution and that it would be possible to establish carpooling between students
Do you drive to the university?
No
Yes
Do you usually take rides?
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No
Yes
How do you feel about offering rides to stranges?
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I don't mind
I don't offer to stranges
I offer to strangers
I only do it when asked
03
Act
Sign in and Register
Home and details
Profile and rides
